The Berlin-based start-up Razor Group GmbH has acquired 100 per cent of the shares in the European e-commerce aggregator factory14. With this, the Razor Group is expanding its portfolio, which already counts over 150 brands, by more than 20 additional e-commerce brands.
The Razor Group was founded in summer 2020 and has 450 employees with offices in Europe, the USA, China and India. It acquires successful shops from Amazon and other online marketplaces and uses economies of scale to make the acquired companies even more profitable.
The company is backed by renowned investors such as Victory Park Capital, 468 Capital and Black Rock and has successfully raised more than 700 million Euros in debt and equity.
GLNS advised Razor Group on this transaction. The team included Dr Daniel Epe (Lead), Dr Daniel Gubitz, Ferdinand Graf von Spreti (all Corporate/M&A) and Andreas Scheidle (Tax). The GLNS partner law firm Cuatrecasas advised on Spanish law with a team led by Kai Christian Fischer and Ana Laso Majada; in Luxembourg, the law firm Elvinger Hoss was involved with a team led by Francois Felten and Pierre Gros.